We’ve got your guide to April with events across digital, marketing and creative to sink your teeth into.
Whether you’re looking for some remote upskilling or a networking event to help connect you with industry professionals, we’ve got them all.
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Immerse yourself in Suzy’s creative process
4 Apr 2023, 12:00 - Tue, 11 Apr 2023, 16:00 - Online
Cooking up a Poster invites participants to show off their signature dish through a visual language. Immerse yourself in Suzy’s unique way of working and thinking, bringing cooking preparations into the creative process. Participants will be encouraged to start their work in an analogue way for typography and image making, before bringing it together into a poster to be presented at an end of workshop feast!
The workshop will be hosted live online where you will join Suzy Chan and your fellow workshop mates. Participate from the comfort of your home, office or anywhere with a good internet connection. All links and access will be provided ahead of your workshops beginning.
Workshops are open to students, professionals and inquisitive creative minds of all ages and stages.
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Music and Design worlds collide for creating a music campaign from scratch
10 Apr 2023, 13:00 - 17:00 - Online
DR.ME is an award winning multidisciplinary creative studio consisting of Ryan Doyle (DR) & Mark Edwards (ME) Est. 2010, working internationally and locally with companies both big and small. The studio is known for creating record sleeve art, visual identities, editorial illustration, collage work, apparel and video for clients such as Manchester United, Adidas, Polaroid, Amazon Music, Tate Modern, Sony, Levi’s, Universal, Domino, Young Turks, Tri Angle and Hivern Discs & artists such as Mick Jagger, Ela Minus, WU LYF, John Talabot & Evian Christ.
The workshop is about creating a visual world for a new artist’s EP using techniques DR.ME use. How to create a visual accompaniment to sound and music, why it is so important and how that can elevate the music itself.
You will learn how to build a music campaign from start to finish, from having an interview/q&a with the artists in the workshop, to how to build an initial deck of ideas, research, create a print-ready package vinyl/CD, merchandise, visualiser, move image social assets, poster – everything that is required to launch a new artist and their EP.
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Why Your CJM Project Is Doomed (and How to Avoid It)
11 Apr 2023, 16:00 - 17:00 – Online
Building a journey map and finding improvement ideas is not the final step of a customer journey mapping project but the beginning of the next stage: implementing these changes.
The talk will provide valuable insights on how to effectively implement changes after mapping the customer journey. It will be especially relevant for service designers who struggle with implementation and fail to demonstrate the impact of their journey mapping activity.
At the session, Oleg, an experienced service designer, will emphasize the importance of people in the success or failure of a project. He will provide practical advice on engaging sponsors and selecting the right team. Oleg will also discuss why having a product owner is essential for a successful implementation.
The speaker will draw on real-life cases from his own experience working with mature organizations and startups to illustrate his approach.
📄 In addition, attendees will learn:
🔹 what makes an ideal first project,
🔹 how to engage stakeholders effectively,
🔹 and how to choose the right team for the exercise.
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Self Made: How to price yourself as a freelancer
11 Apr 2023, 18:30 - 19:30 – Online
Stuck on how to price yourself as a freelancer? Worried about over or under charging? Don’t worry, the Roundhouse has got your back…
In this workshop Alison Grade, author of The Freelance Bible, will explore the strategies you can use to work out your value to existing and importantly, potential clients. Alison will delve into your ‘secret sauce’ – that particular value that you deliver for your clients and how you can use this knowledge to move from trading time for money into a value-based proposition for clients.
She will also examine what you really need to live on. From this you will be able to generate individual ‘sales targets’ to ensure you keep your finances on track. Alison will then discuss strategies for estimating your value based on daily rates, sales targets, benchmarking, and other variables to give an understanding of the market tolerance for rates. By the end of the workshop individuals will leave with an understanding of how to value their work based on the impact of their services for their clients and the confidence to price their work accordingly.
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HOW TO: Release the Fear Now A.I. is Here!
11 Apr 2023, 19:00 - 21:00 – Paid - 22 Hertford Road
Nervous for the Robot take-over? Feeling like science-fiction movies are becoming a reality?
It's time to take back control and harness the power of A.I. to your advantage with this practical talk at Sarabande Foundation. We have enlisted the help of fashion-tech innovator and Sarabande mentor, Moin Roberts-Islam.
We will go back to basics, and start at the beginning of the A.I. story so we can best learn how to continue writing it for the benefit of the creative industry. With a wary eye out for IP, ethics, bias and over-autonomy, Moin will be the voice of reason, and catch us before we dive head-first into an A.I. pitfall.
Instead of burying our heads in the sand, crossing all fingers and toes, it's time to learn that knowledge is power.
Moin provides expert consultation to brands to showcase how emerging technologies can improve current practices, and is the Technology Development Manager at The Fashion Innovation Agency at London College of Fashion.
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12 Apr 2023, 12:00 - 12:45 – Online
This session will give you an insight in what it takes to build brands within the context of the modern world. It’s designed to give you everything you need if you’re a marketing outsider, and top up your knowledge if you’re in the daily grind of it. You may be hot at the brand stuff but get confused about how to translate that into a TikTok. Or you may just really be looking for a content plan and help defining your own personal brand.
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GDPR Compliance Masterclass with Digital Boost
13 Apr 2023, 13:00 - 14:00 – Online
Join Visa Europe Limited and DLA Piper UK LLP for an overview of UK data privacy laws and how they impact your business. Topics will include an overview of various privacy concepts (such as personal data, processing, data processing principles, controllers and processors) and how these and other topics figure in the lifecycle of a small business.
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How to transform your creative idea into a business reality
20 Apr 2023, 14:00 - 15:00 – Online
So you’ve had that lightbulb moment and come up with a really brilliant creative idea you think has the legs to become a thriving business. But how exactly do you monetise your idea so that it becomes a reality?
Join Creative Entrepreneurs for this unmissable Zoom Dive with Alison Grade, a serial entrepreneur and career freelancer. Her work centres around helping people transform their creative passion into a profitable business or career.
Expect to hear:
The steps required to fine-tune your idea and bring it to fruition.
About understanding your value and why clients will want to work with you.
How to monetise your idea and set the direction for growth.
How to develop customer-focused thinking.
How to find clients or customers and open up doors to new opportunities.
And much more.
About Alison Grade
Alison Grade is the founder of Mission Accomplished, an influential agency that works with creative professionals to transform creative concepts into business reality. Alison previously spent 15 years working at a senior level in international film and tv production, rights management and strategy. She’s also the author of The Freelance Bible, which explains everything you need to know about going solo professionally.
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22 Apr 2023, 09:30 - 15:00 - 55-57 Rivington Street, London – Paid
Experience Being a UX Designer for a Day
BrainStation's Intro Day is an immersive, one-day learning experience, designed to provide individuals interested in tech with the opportunity to explore bootcamp learning. One of our educators will lead you through interactive sessions that mirror the real bootcamp experience at BrainStation. You'll learn UX fundamentals while getting a feel for our teaching style and curriculum.
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25 Apr 2023, 19:00 - 21:00 – Oxford St, London – Paid
Mark your calendars for April 25th @ 7:00 pm at the brand, spanking new Huckletree in Oxford Circus or grab an on-demand ticket if you can't attend in person!
The theme is 'Vision' and will feature three lighting talks from speakers across the technology, behaviour and data spectrum. You don't have to have come to one of the TBD Conferences, but we love to see alums (see below)! We meet, introduce and have fun.
As always, you'll know who's speaking, but not what about! That's always the joy of TBD. You come along for a ride, meet stellar people, experience new things and get all inspired and infused. Each speaker is handpicked and says something you haven't seen/heard anywhere else before. We let them off their leash...
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25 Apr 2023, 13:00 - Fri, 28 Apr 2023, 15:00 – Online - Paid
Learn from the superstars of your field and meet world-renowned brands breaking the mould in product design. Feeling adventurous? Discover the secrets of product design from the wider design space. Attend the whole Product Design Week and learn how your craft connects to broader areas of design, how design underpins the success of a business and how to collaborate with different design teams and departments. Join tech Circus for a 4 day conference on all things Product Design!
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Rethinking Value During a Cost of Living Crisis with We Are Social
26 Apr 2023, 08:30 - 10:15 – Alphabeta 14, Finsbury Square
Join We Are Social on 26th April, where Paul Greenwood, Head of Research & Insight, along with a panel, will discuss the concept of value and how brands can adapt to deliver modern day value through social.
As we are forced to tighten the purse strings, the current economic climate feels hard to shake as people continue to re-evaluate their usual spending habits.
The soaring cost of living can upend the traditional notions of value, forcing consumers and brands to rethink what they consider important. While the price tag has long been the dominant factor in determining value, a cost of living crisis can shift mindsets whilst sparking innovation and creativity as both people and businesses are forced to adapt to changing circumstances and increasing demands.
In our research, we decode how the four dominant consumer mindsets in a crisis are manifesting themselves within the wider cultural and social context and what it means for brands.
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27 Apr 2023, 10:00 - 15:00 - Building D2 (Level 2) 3 Dormer Yard London
On the last Thursday of the month, TPF open their doors for creatives to utilise our space to work on projects, meet new people and to be in a creative and supportive environment.
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Roundhouse Masterclass: Media Production and what makes a great Producer
27 Apr 2023, 14:00 - 16:00 –London – Paid
This masterclass will demystify the complexities of what Audiovisual Production is and break down how to bring a project from idea to fruition. The course will explain the different types of Media Production – Digital, Social, Advertising, Film & TV – and will cover the various actions involved in pre-production, production, and post-production stages.
Participants will learn about the Producer role and what makes a great Producer.
What will I get from taking part?
After this masterclass, participants will have a clear understanding of what an audiovisual production involves and the difference that a great Producer can make to the whole process.
Who will be teaching the project?
Alicia Stratford is an award winning Producer who has worked across advertising, social, branded content as well as short films and music videos. She has had the pleasure of working with some of the world’s biggest brands including: Google, Nike, Universal & the NHS. A consummate professional who believes diversity in front and behind the camera is of paramount importance, as it creates the most important, beautiful and universally relatable work. She approaches production with a wealth of experience gained in both the corporate and creative sphere and loves to help bring work to life that may not historically get the green light. Awards received include: British Arrows, Shiny Awards and the Golden Halo awards.
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Meet & Greet: Getting into Animation
27 Apr 2023, 17:00 - 20:00 - Online
This is a chance to meet a range of industry experts working in this field, learn more about their roles and ask questions. So if you’re a UK-based creative in the first year of your career or curious about this pocket of industry, be sure to sign up.
From creative leads and animation directors to junior motion designers, we’re inviting ten industry professionals to shed light on the opportunities out there, share insights into their roles and offer advice for anyone looking to follow a similar path. Take a look at the full line-up of experts here.
Please note that while you do not need a portfolio to register, we do ask that you submit a question for our industry experts, along with a short line about why you’d like to attend.
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